The Clay

Our flagship product, The Clay, provides a flexible hold with a natural finish. Perfect for effortless styling, The Clay is the ultimate tool for all hair types and textures. Restyle throughout the day without issue, or even use it as a pre-styler on damp hair. Features: High hold, low shine Completely vegan Cruelty-free Handmade in the UK Paraben-free Barber approved Naturally biodegradable ingredients Hardy, reusable tin with biodegradable label Benefits: Includes British kaolin clay, which naturally absorbs excess oils in the hair and scalp, ensuring a matte look all day long Texture enhancing formula gives hair dimension and body without the extra weight Washes out easily every time Pre-style by using on damp hair for a more natural finish Keeps hair soft with coconut oil Pair with our salt spray or powder for the perfect do Restyle with ease throughout the day Great for effortless texture and volume Suitable for sensitive scalps How to Use: For the all-rounder matte, structured style, work a small amount into the hands then onto towel-dried hair, and blow dry to create texture and lift. Finish off with a comb or fingers, adding small amounts of the clay/paste as desired. If you want to enhance your look, we recommend using ROK Powder on the roots for a little extra volume and texture. Smells Like: Smooth Caramel